Q: I'm so sick
of you so-called business experts always saying the customer is
always right. This is my business, not the customer's, so I'm the
one who's always right. Sure, they can have an opinion, but in the
end it's up to me to decide who's right and who's not. And if the
customer doesn't like it they can take their business elsewhere.
What do you say to that, Mr. Business Expert? -- Paul
W.
A: Ah, Paul,
and I had such high hopes that we would be friends. Oh well, so much
for that hope. The fact is, Paul, within the context of a normal
business transaction, the customer is always right. If you can't
accept that fact, you won't have customers for
long.
Sure, the
customer might also be unreasonable, demanding, obnoxious, totally
insane, and argumentative, but if you are willing to take their
money in exchange for providing a product or service, then yes, the
customer is always right.
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